Somatoline SkinExpert
AI Production
Client: Somatoline (Olyos Group)
Role: Art Director, Visual Content Specialist
Media: Web, print
Date: 2023-present
Somatoline SkinExpert is a premier Italian dermocosmetic brand and a leader in pharmacy body care, renowned for its clinically tested slimming, anti-cellulite, and firming treatments.
As an in-house graphic designer, I create digital visual assets for core catalog items and new product launches across digital and point-of-purchase (POP) channels.
All images featured on this page were produced with AI assistance.
People Key Visuals
AI-produced key visuals focused on human realism, natural poses, and credible hand-to-product interactions, crafted under strict art direction to align with the brand’s premium dermocosmetic aesthetic.
Product Beauty Shots
Commercial product visuals created via AI-assisted rendering and manual retouching, designed for online retail while preserving strict alignment with real-world packaging details.
Video production
Social media teaser videos using image and video AI generation combined with manual editing.
Process
An end-to-end creative pipeline combining human artistic control with generative AI efficiency. The workflow maintains human oversight at both ends to ensure brand consistency and commercial-grade polish.